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Business Research Methods.

Bell, Emma, 1968-

Business Research Methods. - Fifth edition / Emma Bell, Alan Bryman, Bill Harley. - xli, 642 pages : illustrations (black and white, and colour) ; 27 cm

Previous edition: published as by Alan Bryman & Emma Bell. 2015. Includes ebook access.

Includes bibliographical references and index.

Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'tips and skills' boxes. In addition to a broad range of relevant examples, it features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.

9780198809876 (pbk.) : £49.99


Business--Research--Methodology.
Business and Management.

HD30.4 / .B79 2019

658.00721