Retailing Management /
Levy, Michael,
Retailing Management / Michael Levy, Barton A. Weitz, Dhruv Grewal. - Ninth edition. - xxxiii, 670 pages : illustrations (black and white, and colour) ; 28 cm
Previous edition: 2012.
Includes bibliographical references and index.
This textbook is known for its strategic look at retailing and very current coverage, with text organized around a model of strategic decision-making. It provides a balanced treatment of strategic, 'how-to', and conceptual material, in a highly readable and interesting format.
9781259060663 (pbk.) : £49.99
Retail trade--Management.
Business and Management.
HF5429 / .L4828 2014
658.87
Retailing Management / Michael Levy, Barton A. Weitz, Dhruv Grewal. - Ninth edition. - xxxiii, 670 pages : illustrations (black and white, and colour) ; 28 cm
Previous edition: 2012.
Includes bibliographical references and index.
This textbook is known for its strategic look at retailing and very current coverage, with text organized around a model of strategic decision-making. It provides a balanced treatment of strategic, 'how-to', and conceptual material, in a highly readable and interesting format.
9781259060663 (pbk.) : £49.99
Retail trade--Management.
Business and Management.
HF5429 / .L4828 2014
658.87