The Best Digital Marketing Campaigns in the World II : (Record no. 2800)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01646nam a2200421 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | EBC1658877 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CaONFJC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260709092331.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cnu|||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140228t20142014enkao o 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749469689 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749469696 (Proquest Ebook Central) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (MiAaPQ)EBC1658877 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)873810693 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | 1658877 |
| Source of stock number/acquisition | Proquest Ebook Central |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | CaONFJC |
| Description conventions | rda |
| Transcribing agency | CaONFJC |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .R92 2014 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/72 |
| Edition information | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ryan, Damian. |
| 245 14 - TITLE STATEMENT | |
| Title | The Best Digital Marketing Campaigns in the World II : |
| Remainder of title | Mastering the art of customer engagement / |
| Statement of responsibility, etc. | Damian Ryan. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London, England : |
| Name of producer, publisher, distributor, manufacturer | Kogan Page, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2014. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | �2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (266 pages) : |
| Other physical details | illustrations, photographs |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on print version record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| Form subdivision | Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising campaigns |
| Form subdivision | Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Social media. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | Ryan, Damian. |
| Title | Best digital marketing campaigns in the world II : mastering the art of customer engagement. |
| Place, publisher, and date of publication | London, England : Kogan Page, c2014 |
| Physical description | xii, 254 pages |
| International Standard Book Number | 9780749469689 |
| Record control number | 2013049647 |
| 797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) | |
| Corporate name or jurisdiction name as entry element | ProQuest (Firm) |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/nrc-ebooks/detail.action?docID=1658877">https://ebookcentral.proquest.com/lib/nrc-ebooks/detail.action?docID=1658877</a> |
| CLICK HERE to access ebook | CLICK HERE to access ebook |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Electronic Book | Electronic Book |
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