TY  - BOOK
AU  - Ali,Moi
TI  - Marketing Effectively 
SN  - 9780751312133 (pbk.) :
AV  - HF5410 
U1  - 658.8 21
PY  - 2001///
CY  - London
PB  - Dorling Kindersley
KW  - Marketing
KW  - Management
KW  - Business and Management
KW  - ukslc
N1  - Includes index
N2  - The titles in the Essential Managers series provide accessible coverage of the key skills needed to succeed in business. They contain hints and tips, checklists, diagrams and photographs
ER  -