Marketing
An introduction
Armstrong, Gary (Gary M.)
creator
author.
Kotler, Philip
author.
text
mau
2015
2015
Twelfth edition.
Global edition.
monographic
eng
672 pages : illustrations (colour) ; 28 cm
specialized
Gary Armstrong, Philip Kotler.
Includes index.
Marketing
Textbooks
Business and Management
658.8
9781292016788 (paperback) :
StDuBDS
150528
20260331114819.0
BDZ0022611770
eng