TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
TI  - Marketing: An introduction 
SN  - 9781292016788 (paperback) :
U1  - 658.8 23
KW  - Marketing
KW  - Textbooks
KW  - Business and Management
KW  - ukslc
N1  - Includes index
ER  -