Shaw, Colin. <br/><br/>
Building Great Customer Experiences / 
Colin Shaw and John Ivens. 
 - Basingstoke :  Palgrave Macmillan,  2002. 
 - xvi, 224 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> With the use of compelling examples and case studies, the author in this text examines building and delivering great customer experiences. 
<br/><br/><label>ISBN: </label>9780333990131 (hbk.) :  £19.99 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations.<br/>Customer relations--Case studies.<br/>Business and Management.
<br/><br/><label>LC Class. No.: </label>HF5415.5  / .S53 2002 
<br/><br/><label>Dewey Class. No.: </label>658.812