BTEC National E-Business
John Goymer. Book 1.
- Oxford : Heinemann, 2004.
- vii, 239 p. : ill. ; 27 cm.
Includes index.
Written in a student-friendly style, this book presents activities which match course assessments, enabling students to build confidence. Case studies provide clear links to actual business practice, so students can see the relevance of theory to the e-business world.