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  <titleInfo>
    <title>BTEC National Business</title>
    <subTitle>Business 1</subTitle>
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  <name type="personal">
    <namePart>Pilling, Lin.</namePart>
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  <name type="personal">
    <namePart>Birchall, Naomi.</namePart>
  </name>
  <name type="personal">
    <namePart>Hough, Karen.</namePart>
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  <name type="personal">
    <namePart>Cotterill, Richard.</namePart>
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    <place>
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    <publisher>Hodder Education</publisher>
    <dateIssued>2010</dateIssued>
    <edition>1st ed.</edition>
    <issuance>monographic</issuance>
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  <language>
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  <physicalDescription>
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    <extent>vii, 320 p. : col. ill.</extent>
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  <tableOfContents>unit 1. The business environment -- unit 2. Business resources -- unit 3. Introduction to marketing -- unit 4. Business communication -- unit 5. Business accounting -- unit 9. Creative product promotion -- unit 10. Market research in business -- unit 13. Recruitment and selection in business -- unit 36. Starting a small business.</tableOfContents>
  <note type="statement of responsibility">editor, Lin Pilling, Naomi Birchall ; with contributions from Karen Hough and Richard Cotterill.</note>
  <note>"Endorsed by Edexcel"--Cover.</note>
  <note>"BTEC level 3 : building better results"--Cover.</note>
  <note>Includes index.</note>
  <subject authority="lcsh">
    <topic>Business</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Managerial economics</topic>
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  <classification authority="lcc">HF1008 .B74 2010</classification>
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