| 000 | 01298nam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | BDZ0023908189 | ||
| 003 | StDuBDS | ||
| 005 | 20260311114642.0 | ||
| 008 | 160407t20162016at ab f b 001|0|eng|d | ||
| 020 |
_a9781473722644 (pbk.) : _cNo price |
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| 040 |
_aStDuBDS _beng _cStDuBDS _dStDuBDSZ _erda |
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| 050 | 4 | _aHD2755.5 | |
| 072 | 7 |
_aIND _2ukslc |
|
| 082 | 0 | 4 |
_a338.88 _223 |
| 100 | 1 |
_aPeng, Mike W., _d1968-, _eauthor. |
|
| 245 | 1 | 0 |
_aInternational Business _cMike Peng and Klaus Meyer. |
| 250 | _aSecond edition. | ||
| 300 |
_axxii, 606 pages : _billustrations (colour), maps (colour) ; _c26 cm |
||
| 500 | _aPrevious edition: 2011. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _aThis textbook offers an introduction to international business that starts from Europe but ultimately encompasses the globe. The central question is - what determines the success and failure of firms around the globe? Institutional and resource-based perspectives are utilised to answer this question. | |
| 650 | 0 | _aInternational business enterprises. | |
| 650 | 0 | _aInternational trade. | |
| 650 | 0 |
_aInternational business enterprises _vCase studies. |
|
| 650 | 0 |
_aInternational trade _vCase studies. |
|
| 650 | 7 |
_aIndustry. _2ukslc |
|
| 700 | 1 |
_aMeyer, Klaus, _d1964- _eauthor. |
|
| 999 |
_c1229 _d1229 |
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