| 000 | 01183nam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | BDZ0011468038 | ||
| 003 | StDuBDS | ||
| 005 | 20260323150142.0 | ||
| 008 | 101021s2011 enka f b 001|0 eng|d | ||
| 020 |
_a9780080969305 (pbk.) : _cNo price |
||
| 020 |
_z9781136346620 (ePub ebook) : _cNo price |
||
| 040 |
_aStDuBDS _beng _cStDuBDS _dStDuBDSZ _erda |
||
| 050 | 4 |
_aHF6161.T63 _bD4 2011 |
|
| 072 | 7 |
_aTRV _2ukslc |
|
| 082 | 0 | 4 |
_a338.47910688 _223 |
| 245 | 0 | 0 |
_aDestination Branding : _bmanaging place reputation / _c[edited by] Nigel Morgan, Annette Pritchard, Roger Pride. |
| 250 | _aThird edition. | ||
| 300 |
_axvii, 370 pages : _billustrations ; _c24 cm |
||
| 500 | _aPrevious edition: 2004. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _aBy focusing on a range of global case studies, 'Destination Branding' demonstrates how all destinations whether big or small can successfully harness the power of branding. | |
| 650 | 0 |
_aAdvertising _xTourism. |
|
| 650 | 0 |
_aTourism _xMarketing. |
|
| 650 | 7 |
_aTravel and Tourism. _2ukslc |
|
| 700 | 1 |
_aMorgan, Nigel, _eeditor. |
|
| 700 | 1 |
_aPritchard, Annette, _eeditor. |
|
| 700 | 1 |
_aPride, Roger, _eeditor. |
|
| 999 |
_c1596 _d1596 |
||