000 00789cam a2200253 a 4500
001 553350228
003 UkMaC
005 20260325120248.0
008 150914s2015 enka f b 001 0 eng
020 _a9780077167950
_q(paperback)
035 _a(UkLiU)b38715326-44liv_inst
035 _a(OCoLC)921137691
035 _a(UkLiU)991020567639707351
040 _aSISPL
_cSISPL
_dSISPL
_dYDXCP
_dUkLiU
082 _a658.8
100 1 _aFahy, John,
_d1962-
_eauthor.
245 1 0 _aFoundations of Marketing
_cJohn Fahy and David Jobber.
250 _a5th ed.
260 _aMaidenhead :
_bMcGraw-Hill Education,
_cc2015.
300 _axix, 358 p. :
_bcol. ill. ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aJobber, David,
_d1947-
999 _c1674
_d1674