List of Case Examples -- List of Figures -- List of Tables -- About the Author -- Preface to the Third Edition -- Acknowledgements -- Praise for Digital Marketing -- Online Resources -- Part 1 Digital Marketing Essentials -- Part 2 Digital Marketing Tools and Channels -- Part 3 Digital Marketing Strategy and Planning -- Part 4 Digital Marketing Management -- Appendix A The United Nations Sustainable Development Goals -- References -- Index.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2026. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.