Principles Of Marketing
Kotler, Philip.
Principles Of Marketing Philip Kotler, Gary Armstrong. - 11th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006. - 1 v. (various pagings) : col. ill. ; 29 cm.
Previous ed.: 2004.
Includes bibliographical references and index.
9780131469181 (hbk.) : No price
Marketing.
Business and Management.
HF5415 / .K636 2006
658.8
Principles Of Marketing Philip Kotler, Gary Armstrong. - 11th ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006. - 1 v. (various pagings) : col. ill. ; 29 cm.
Previous ed.: 2004.
Includes bibliographical references and index.
9780131469181 (hbk.) : No price
Marketing.
Business and Management.
HF5415 / .K636 2006
658.8