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Financial Aspects of Marketing (Record no. 1753)

MARC details
000 -LEADER
fixed length control field 00853nam a2200289 4500
001 - CONTROL NUMBER
control field 204160447
003 - CONTROL NUMBER IDENTIFIER
control field UkMaC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260330082734.0
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number b8918827
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434922218 (pbk)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750616024 (pbk)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780434922215
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750616027
035 ## - SYSTEM CONTROL NUMBER
System control number (UkCvUL)000100683COV01
035 ## - SYSTEM CONTROL NUMBER
System control number 10125298
035 ## - SYSTEM CONTROL NUMBER
System control number (UkCvUL)991006830102011
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1511
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ward, Keith.
245 10 - TITLE STATEMENT
Title Financial Aspects of Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxford :
Name of publisher, distributor, etc Butterworth-Heinemann on behalf of the Chartered Institute of Marketing,
Date of publication, distribution, etc 1989, (1992 [reprint])
300 ## - PHYSICAL DESCRIPTION
Extent xii,434p
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
-- Finance.
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930423s19921989xx ||| | eng
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Chartered Institute of Marketing.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Institute of Marketing
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The marketing series
Holdings
Barcode Date acquired Koha item type Full call number Permanent Location Current Location Withdrawn status Lost status Damaged status Total Checkouts Date last seen
39548000005423 30/03/2026 Print Book - Lending 658.1511 Newtownabbey Campus Newtownabbey Campus         30/03/2026