Customer Service For Hospitality And Tourism Simon Hudson, Louise Hudson.

By:

Hudson, Simon [author.]

Contributor(s):

Hudson, Louise [author.]

Material type: Text

TextDescription: vii, 304 pages : illustrations (black and white) ; 25 cmISBN:

9781908999344 (pbk.) :

Subject(s):

DDC classification:

647.940688 23

Summary: The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.

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Holdings
Item type	Current library	Call number	Status	Barcode
Print Book - Lending	Magherafelt Campus	647.940688 (Browse shelf(Opens below))	Available	39548000003326

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Includes QR codes.

Includes bibliographical references and index.

The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.

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