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Customer Service For Hospitality And Tourism Simon Hudson, Louise Hudson.

By: Contributor(s): Material type: TextTextDescription: vii, 304 pages : illustrations (black and white) ; 25 cmISBN:
  • 9781908999344 (pbk.) :
Subject(s): DDC classification:
  • 647.940688 23
Summary: The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.
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Item type Current library Call number Status Barcode
Print Book - Lending Print Book - Lending Magherafelt Campus 647.940688 (Browse shelf(Opens below)) Available 39548000003326

Includes QR codes.

Includes bibliographical references and index.

The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.

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