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Principles Of Marketing Philip Kotler, Gary Armstrong.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 29 cmISBN: - 9780131469181 (hbk.) :
- 658.8Â 22
- HF5415Â .K636 2006
| Item type | Current library | Call number | Status | Barcode | |
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Print Book - Lending
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Magherafelt Campus | 658.8 (Browse shelf(Opens below)) | Available | 39548000003079 |
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| 658.8 Marketing Management And Strategy | 658.8 Principles And Practice Of Marketing | 658.8 Principles And Practice Of Marketing | 658.8 Principles Of Marketing | 658.80076 Marketing : Course book. | 658.802 The Marketing Plan : A handbook | 658.802 Essential Guide To Marketing Planning |
Previous ed.: 2004.
Includes bibliographical references and index.
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